April 23rd, 2015

If You're Not Live Streaming in HD, You're Doing It WrongIf you’re a streaming pro or just looking for ways to stream your content in HD online, you’ve come to the right place. In this article we’ll highlight a variety of tips for making it easier than ever to live stream in HD. After implementing a few of these tips you may be surprised at how great your content looks!

Check Your Connection

One of the most important aspects of live streaming is your Internet connection. If you are streaming live content over a spotty connection you can expect to have major issues. Your best bet is to stream through a hardwired Ethernet connection. While you can stream content over a wireless network or even with a smartphone, these other connection types will likely not be as stable as a reliable Ethernet connection.

Monitor Your Internet Speed

Aside from your connection type, your Internet speed is also extremely important when live streaming in HD. Check with your provider to see how fast your Internet connection is supposed to be and use a website like speedtest.net to ensure that you are receiving the speed that you are actually paying for. If you have a slow connection it may be worth it to upgrade your Internet speed to ensure your content is streamed more efficiently.

Partner With a CDN

If you’ve never heard of a content delivery network (CDN), listen up! A CDN is a network of servers that are typically located around the world that then serve content to users based on their geographical location. So if you have a large number of users accessing your content from overseas, they will be served by systems that are located close to them to prevent latency that can be seen when data must travel extremely long distances. At TikiLIVE, we operate a secure CDN with servers located all around the world to ensure your content is always served as efficiently as possible to your end users.

Plan Ahead For Your Live Streaming Content

When most people think of live streaming they think of just capturing what happens as the action unfolds. While this may work for certain content such as sporting events, it may not work for everything. If you’re trying to stream content you need to make sure that you’ve secured an adequate location and also accounted for any issues related to lighting, weather conditions and other distractions, which could cause issues for you when you choose to record your content.

Stay Organized

Creating great content all comes back to staying organized. Just like with anything, if you go into a project unorganized, you will often be left with a finished product that is less than stellar. Be sure that all of your video equipment is meticulously organized to ensure that you are ready to stream your content. Test out all of your equipment before hand to make sure that you do not run into issues while broadcasting.

Staying organized also includes having a game plan to ensure that you will stay on schedule during your broadcast. No one wants to watch content that drags on and on when it could have been much shorter and achieved the same end result.

Promote Your Broadcast

This day in age, creating high quality content is only half of the battle. You could have the best content in the world, but if you do not market it well you will not likely have much success. Some people say that you should actually spend more time marketing your content than you do actually creating it.

Sometimes it can feel like a full time job if you are doing it all on your own. Marketing all of your streaming content through various social media channels as well as on your web site can be extremely time consuming. This is why it is important to look for providers like TikiLIVE that offer easy ways to share your video content instantly across all of your social media profiles as well as on your website. Don’t neglect the effective marketing of your content or you may be left with high quality videos that no one is really watching.

Have a High Quality Camera

When recording live content, your camera is extremely important to producing high quality videos. Sure, your smartphone may offer HD video recording capabilities, but if you are looking to convey a professional image, you should invest in a decent video camera. Thanks to advances in technology, a high quality video camera can be purchased relatively inexpensively. Do some research before purchasing a camera and you should be able to find a unit that will more than meet your needs that is also within your budget.

Stream to Multiple Platforms

Do most of your users watch your content from a computer, smartphone, tablet or television? If you don’t know the answer to this important question, you need to ensure that your content can be accessed across as many platforms as possible. The problem with creating content for multiple platforms is that screen resolution and other factors can greatly impact how a video looks on different devices. With more people accessing content from their mobile devices than ever before, it is important to not neglect this segment of the video streaming market.

By partnering with a streaming provider like TikiLIVE you can leave all of these complicated details to the experts. With a TikiLIVE account all of your streaming content will be instantly accessible across all platforms including smartphones, tablets, computers as well as televisions through a variety of set top boxes.

Don’t let issues with streaming to multiple platforms prevent you from creating live streaming content in HD.

Partner With TikiLIVE, Your Live Streaming Experts

If you are new to the world of live streaming it may be time to partner with a company that has been providing high quality video streaming in HD to a whole host of customers for over a decade.

We are here to answer any streaming questions that you may have and to help you create and market your video content as efficiently as possible. Give us a call today at 305-743-6722 to learn more about how easy it is to stream in HD with TikiLIVE.

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