April 11th, 2018

As cord-cutting has grown exponentially, it’s no secret that OTT services and networks have outshined cable, satellite, and pay TV networks. This is especially true for states across the US; OTT continues to grow as pay TV declines. However, data analysts have noted that there are still many parts of the world where pay TV […]

March 14th, 2018

In light of the rapid expansion of OTT services, many operators are reviewing and revising their pay-TV strategies with much haste. The goals of many of these operators are to create pay-TV strategies that will match the integrity of a majority of OTT networks. Pay TV Subscribers Dropping Rapidly With the boom in cord-cutting, many […]

December 14th, 2017

Cord-cutting has grown steadily over the past few years and exponentially in recent months. With the continuous production of smart TV’s and accessories that allow consumers to stream their favorite shows right on their TV screen, cable companies, TV networks, and other advertising agencies are adapting and mainstreaming to this new way of media streaming. […]

November 8th, 2017

In the beginning of October, Roku made a major announcement regarding their newest line of hardware products completed with a new software update for consumer TV’s running the Roku operating system. In total, Roku has several new streaming devices ranging from entry-level to high-end players that consumers can’t wait to get their hands on. A […]

October 23rd, 2017

Recently, there has been a significant improvement and rapid increase in Internet speed across India that is resulting in the expansion of OTT content in the country. With faster and more widely available broadband speeds and the spread of OTT, industry experts expect there to be a major behavioral shift amongst the consumer population within […]